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Current Blogs
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By Len Monheit on
3/30/2009 10:15 AM
This morning, I was once again on the NPIcenter front lines, picking up a few phone calls from viewers who had located the site, interested in finding suppliers of products and services. he questions, 'how do you tell' or 'how do you know' while sometimes unspoken, are a key feature of most of these conversations, and represent serious problems that hinder indsutry growth and product adoption.
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By Len Monheit on
3/27/2009 10:41 AM
Next week, I'll be off to Vancouver for CHFA's Expo West, to talk about one of the subjects I'm passionate about- supplements and NHP's and sports, specifically their use by elite athletes. Over the past six years that I have been working on this issue, much has changed and the prospects are good for more collaboration and positive outcomes in the future. However, the truce is fragile,and one huge substantiated blow-up will destroy a lot of the progress occuring.
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By jtonkin on
3/25/2009 2:38 PM
Well, any of you that heard my speech at the recent Nutracon Conference attendent to ExpoWest, heard me talk about more myth and hype than real science or basis for all the marketing excitment about Superfruits...
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By Len Monheit on
3/24/2009 3:40 PM
Had some time to kill waiting for an appointment and got started on one of the items on my 'to read hit list'. The book, The New Rules of Marketing , by David Meerman Scott had originally appealed to me in the context of social marketing, but it quickly became apparent that the scope encompassed pretty much most business communications.
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By Steve Baugh on
3/20/2009 9:52 AM
This discussion will focus on testing and reference materials in the analytical laboratory. Different types of reference materials will be covered, including the uses and limitations of each. Real-life examples will be used to illustrate the topics covered. Please feel free to jump in and critique, commiserate or challenge whatever is presented. We can all learn from each other and that will make things more interesting!!
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By Andrew Stewart on
3/12/2009 3:10 PM
So I've survived my first Nutracon/SupplyExpo/Expo West and have a lot to talk about in regards to it...
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